How Does BBA in Business Analytics Help in the Corporate World?
Updated on: April 22, 2025

The reliance of businesses on objective data points to make their decisions is almost becoming absolute, especially with the AI onset. The global big data and analytics market is expected to grow from $198 billion in 2020 to over $684 billion by 2030. And with this, the demand for competent Business Data Science professionals will be an ever-rising tide.
Business Data Science is a field where data is sorted using statistical models and other quantitative methods to bring out results that help companies solve either existing problems or build strategies for future success. Students who are looking for a career in analytics will require critical thinking skills and a unique knowledge base from a course like BBA Analytics at SGT University.
In this blog describe the BBA Analytics course in detail, including eligibility, fees, syllabus, and career options. We will look into exactly why this course is best for thriving in the corporate world.
What is BBA Analytics?
BBA Analytics is a 3 or 4 year undergraduate course focusing on combining business education with analytical, critical thinking and decision-making skills. It produces individuals who have great communication skills and can use data to make smart, business-driven ideas. In today’s world, companies rely heavily on data analysts, business analysts, and marketing analysts who use these specific skills for strategy formation and business growth.
Why should you choose a BBA Analytics?
BBA Analytics is the best option for a future career in analytics and aspirants who are enthusiastic about business, technology, and numbers should definitely consider this course. Here are some other reasons why you should choose BBA Analytics:
- Multidisciplinary in Nature: Applies to almost every major industry, such as e-commerce, finance and banking, logistics, repair, healthcare, etc. This means that you will be relevant across multiple fields.
- Professional Demand: Organisations are increasingly looking for Business Data Science professionals who can use data for building business strategies and financial budgets. BBA Analytics graduates are becoming indispensable.
- Scope for Higher Education: You receive a strong foundation from this course. After completing graduation, students can apply for higher education such as an MBA and MS in Data Science, AI, or Machine Learning.
- Combines Business and Technology: Gives individuals a solid foundation in analytics while also educating on advanced tools such as Python, Excel & Tableau.
- High Salary: Professionals can easily earn more than 10 Lakhs Per Annum and depending on the industry you’re in, have a great scope for promotions and further increases in pay.
Also Read: Career Options in Commerce After 12th
Top Career Options after BBA Analytics
After completing a BBA Analytics course, it’s important for graduates to know what career options they have and what the realisation of their dreams looks like in reality. Some of the top roles available include:
- Data Analyst: Focuses on gathering, cleaning, analysing, and interpreting data for business decision-making. Also helps organisations to know internal and market trends and improve on their strategies accordingly
- Business Analyst: Executes data analysis on business documents, processes, and systems and recommends areas of improvement.
- Market Research Analyst: Helps businesses understand their market, trends, customers and competition by interpreting data. Heavily recruited in E-commerce companies and advertising agencies.
- HR Analyst: Breaks down workforce data to improve decision-making on hiring, retention, and termination, as well as other various personnel decisions.
- Sports Analyst: An exciting new career opportunity to work with professional teams and help improve player performance or fan engagement.
Why is SGT University the best for BBA Analytics?
SGT University, Gurugram, is a NAAC A+ accredited university that is considered one of the top colleges in India for a premier education in BBA in Business Analytics. Here, students get limitless expertise in this field through our industry-experienced educators and real-world learning opportunities. There are also other key points which make SGT stand out for Business Data Science expertise:
- Interdisciplinary Perspective: Work with experts from the Faculty of Engineering and Technology to gain software expertise.
- Impressive Infrastructure: SGT University provides its students with smart classrooms, fully stocked libraries, and high-speed computer labs, including an AI & ML Lab, to optimise the teaching-learning process.
- Industry-orientated Curriculum: The curriculum has been built in collaboration with top corporate experts and includes multi-faceted approaches to industry-relevant topics.
- Recognition as a Top BBA College: The Faculty of Commerce and Management has twice been recognised as a “Top Emerging B-School” by the Times of India in 2016 and 2020.
- High Placement Rates: The university has a 90% Annual Placement Success Rate and had 275+ Recruiters on its campus last year. Additionally, students enjoy 100% career support and interview training through our Centre for Career Advancement (CCA).
BBA Analytics at SGT University: Details
Duration:
- 3 Years (6 semesters) for Bachelor’s Degree
- 4 Years (8 semesters) for Bachelor’s Degree with (Hons. with Research)
Eligibility:
- Minimum 60% marks in your 10+2 (12th) exams.
- Can be from any subject stream, provided you have had English as one of your subjects.
Course Fees:
- INR 1,25,000 Per Semester
Key Subjects in Syllabus:
- Business Statistics
- Data Visualization
- Python for Data Analytics
- Business Intelligence
- Predictive Analytics
- Marketing Analytics
Top Market Recruiters:
- Deloitte
- Luxoft
- S&P Global Market Intelligence
- Virtusa
- Infosys, and more
Conclusion
“Without data, you're just another person with an opinion.” — W. Edwards Deming
A BBA Analytics from SGT University provides you with a versatile skill set that’s demanded in every major industry. If you are an analytics enthusiast and are looking for a career in analytics based on business and technology, then this course is the way for you. It's not just a course but a gateway to the industry and company of your choice.
Frequently Asked Questions - FAQs
What is the scope for BBA in Business Analytics?
There is such a high scope for BBA in Business Analytics, as the learning you get in this course applies to almost every major industry, whether it be finance, marketing, IT, E-Commerce, Supply Chain, or anywhere else.
Which college is the best for BBA Analytics?
SGT University in Gurugram, Haryana, is the best college for BBA analytics course because of its expert faculties, high placement rates, and integrated learning with its Engineering faculty.
Also Read: 7 Powerful Tips for Building a Successful Career | Tips for Career Success
Which BBA college provides the highest placement?
SGT University boasts a 90% Annual Placement Success Rate, with a Highest University Placement Package of 36 LPA. It gives students 100% support in job search and interview training.
